Topic: Top Latin Music
What comes to find when we talk about Latin musicians? Do we only refer to the gods of Merengue, Salsa, Tango, Son, Latin Rap and Reggaeton? Well, we are talking about the new group of Latin musicians from all genres. We are talking about Daddy Yankee, Don Omar and countless others who are comfortable in both English and Spanish. A good number of them do not feel the need to go through the crossover to get to English-speaking music buyers. Leading this wave of Latin singers is none other than people like Juan Esteban Aristizabal or commonly known as Juanes.
Juanes is the famed Columbian rocker who did not appreciate jennifer Lopez's idea of crossover in order to get a new audience. Juanes' album, Mi Sangre, has sold very well in the US as well as other countries. The guy truly is sought after all over the world. This is good news for the Spanish language and culture which need such ambassors. What is clear is that US Hispanics are buying products and services from the old countries. Music is not an exception. On many occasions, it is the connection between many family members. Juanes' refusal to hop on the crossover bandwagon is joined by Alejandro Fermandez whose album, "A Corazon Abierto" sold thousands of copies, Sin Bandera and Julieta Venegas.
What is fueling the market for Spanish music is the large group of immigrants who want to listen to programs in their own language. If you go from Texas, New Mexico to California, you will appreciate the intensity for the consumption of Spanish music. Shakira knows her market. She released her music in Spanish and English. First, Fiajacion Oral Vol. 1 came out. Then Oral Fixation Vol. 2 was released. What was interesting and shocking at the same time is that the first album released in Spanish had the highest sales in the United States. She ended up earing Billboard Awards for best Latino Song, best oop Latino record and best Latino pop artist of the year. Puerto Rican artist, Daddy Yankee, has done the same with La Gasolina in the Reggaeton genre.
