Topic: Fashion&Awards
What is the secret of Steve and Barry's University Sportswear clothes selling?
A company started by two teenage buddies grows to become a major competitor in the affordable clothes industry. Steve Shore and Barry Prevor have gained valuable experience selling excess-inventory T-shirts for a mere $1.00. Selling fairly decent materials at a competitive price has brought in lots of word-of-mouth advertising from satisfied customers. Selling on campus has greatly helped the nascent company. Steve and Barry's wants to create name for itself in the sports wear industry.
Steve and Barry's sells jeans, jackets, hats, athletic pants, cargo shorts, hooded sweat shirts. The company owners try to keep the costs down so their cash-strapped customers can afford their products. A lot of clothing companies have started to pay attention to the tactics of Steve & Barry's. The company is able to offer these great values because they go to foreign countries to develop and look for providers who respect some international laws.
A lot of shoppers avoid going to big name merchants, mass merchant discounters and higher-end clothiers. Abercrombie & Fitch , Eddie Bauer, Gap, Kmarts, Targets, Wal-Marts and others. Customers can't pass the great inventory of popular college colors and logos. Paying $10.00 max for the University of Michigan Jersey pays off. Customers end up buying more to give to their loved ones.
Steve and Barry's has done a great job of obtaining license from more than 350 colleges. So the supply is great. Rap artists as well as hip hop fans enjoy wearing the T-shirts of famous universities and school programs. It does not seem that Steve and Barry's has capitalized on all the demand for its products. Searches for California Stores locators did not reveal much.
