Fashion Tidbits: Where does the idea of the Wrap Dress come from?
According to various interviews, top designer Diane Von Furstenberg came up with the idea for the wrap dress after she saw Julie Nixon Eisenhower on TV in 1972 wearing one of ther wrap tops and skirts together. Who says that watching TV does not pay off? That's all Von Furstenberg needed to get creative. She got the spark. Then, she went to designing studio. She wondered about the reasons why she can combine the two pieces into one. And the rest was history. She produced the first version of the wrap dress in 1973. In the space of 5 years, she witnessed the sales of more than 5 million wrap dresses, making her a sought-after designer who could gain her independence.
Most dress shopping stores or boutiques carry her line. The orders for her creations can not filled as fast as they should. There is a high demand for her dresses at all levels of celebritydom. She has been busy opening new stores in L.A., Hong Kong and Paris' Left Bank. She gives interviews and often travels to stores to check and show how to display her creations. On her web site, dvf.com, you can find her designs of rugs, a collection of fine jewelry, bracelent, handbags etc. She also relaunched her beauty line and updated some colors. What else can you find on her site? Silk scarves, shirts, luggage, furs, sunglasses and a Sears furniture line, cosmetics, perfume etc.