How far does Toyota have to go to get the title of number 1 automaker in the world? Maybe not much. Based on its recent sales worldwide, industry insiders are forecasting that the title may come sooner than expected. And in view of all the problems faced by the major American automakers, it may not be a long time before the Toyota Way becomes the top way. In the meantime, Toyota is spreading its way all over the world and specially in the United States. Well, it seems that Toyota's competitors are not going to play roll over just like that. They will make the Japanese automaker work for it. Based on the recent speech by Bill Ford of Ford Motor company, Toyota's world domination may be delayed. It is a fight for the survival of the fittest. In a recent article in an automotive magazine, Ford has already accused Toyota of withholding battery production in hybrid technology. General Motors, Ford and Chrysler have a few punches under their sleeve too. E85 also called flex-fuel is found in millions of these companies' vehicles. Now they just have to wait and see whether E85 will be largely used by the mass.
What Toyota may soon find out is that once you become the top dog, you can get challenged or picked on. Korean automakers Hyundai and Kia are attacking Toyota. Have you seen the recent vehicles these companies put out? Imitation is such a flattery for Toyota. There is trouble in paradise when it comes to the selection of Hyundai Azera over Toyota Avalon.
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